Entries Tagged 'Consumer Chronicles' ↓

We all know one “magic word”. Please works well, but there’s another word that you must know if you want to get your way and must recognize if you want to be less susceptible to manipulation. The Other Magic Word »

Companies often fail to use the technology they have. US Airways had all the information they needed in some database, they just couldn’t make it available in the right place at the right time. Result: terrible experience for their customers. Read how bad data management makes bad customer service at US Airways »

You’ve no doubt heard of single-issue voters. People who vote for a candidate purely based on issues like abortion, capital punishment, gun control and so on. But what about single-issue customers? That is, customers who won’t patronize your business because it’s so unfriendly to smokers, vegetarians, or whatever. How many of those groups can you [...] Find out how to count vegetarians » »