Streak, Zapier and Automating Tasks for Our Vacation Rental

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We struggled for a long time to find a system for managing our vacation rental that did not involve pain and suffering. By combining Streak, Zapier and Google Apps, we finally found something that works for us much better than Quickbooks or other systems. It’s not for everyone, but it might be for you.

Why I Quit Using Facebook and Pocket

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In the last couple of days, I deleted the Pocket app from my phone and deactivated my Facebook account. Pocket was becoming a borderline addiction — I’ve always been an avid article reader and Pocket was a major enabler. It was really getting in the way of my New Year’s resolution to read fewer articles […]

RBT Threadwatch 3 (Nov – Dec)

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Most of this is old, but I got sidetracked and never posted. Still some good reads here. Google Fear: how much do people fear google? More than they fear the NSA! (on CNet) Links: 21 Link Building Strategies from Backlinko. On good tip: site:wikipedia.org [keyword] + “dead link” Links: 13 More Link Building Ideas from Robbie […]

RBT Threadwatch #2 (Sept-Oct, 2014)

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Apple Maps now letting businesses verify From my friend Marc Harris on the Facebook WIMP group (Web and Interactive Media Professionals)… You can now verify a local business directly on Apple Maps without having to go through a service like Yext or Localeze. You may wish to wait a few days, as their system is […]

RBT SEO Threadwatch #1

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In order to be able the share things I find around the web related to SEO with friends, family and colleagues… I might actually do a second, maybe even a third RBT SEO Threadwatch. Google is rolling out rich snippets in SERPs Soliciting 1-Star Reviews on Yelp Works for this SF Bistro (22 Sept 2014) […]

You Know You Have a Problem When… (MySpace edition)

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… your most viewed helpdesk question is “How do I delete my account.” I realized that I actually have a MySpace account, though I have probably only ever looked at it five times total and not for many years. So I thought maybe I would remove it and went to the help section. What’s the […]

Does Google Care about Custom Excerpts in WordPress?

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You no longer have to worry about Google ranking your Wordpress archive pages and leaving your main page rotting on the vine, but if you’re happy with that you’re missing a big opportunity. Custom excerpts improve the user experience and help you rank in Google.