Does Google Care about Custom Excerpts in WordPress?

You no longer have to worry about Google ranking your Wordpress archive pages and leaving your main page rotting on the vine, but if you’re happy with that you’re missing a big opportunity. Custom excerpts improve the user experience and help you rank in Google.

The Wright Brothers’ Kites: Why the Bacon Number Calculator is the Key to the Future of Google

Google’s Bacon Number Calculator has drawn a lot of laughs and sneers, but the last laugh will be Google’s, or whoever gets this technology correct. True, the BNC is a funny and mostly useless toy. I also think it’s the harbinger of the biggest change in the organization of human knowledge since the invention of writing. The BCN is small. The concept is monumental.

Thinking about URLs and Overthinking about URLs

A discussion about trailing slashes on URLs for “listing” pages got me thinking about what a URL is and should be. Yeah, this post is a bit obsessive.