Why I Don’t Go Paperless

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Is it really “green” to go for paperless billing, or is it just a “dark pattern” by which companies seek to distance you from your costs, fees and other nastiness? Read on to see wny I think it’s a dark pattern and what the actual difference in carbon footprint is.

The Boy Behind The Couch

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In which our hero recalls an embarrassing moment in the life of a barely-teen introvert upon reading a chance passage in Susan Cain’s book Quiet and discovers his true nature.

Learning to Read

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We talk about “learning to read” as if it’s something we do and is done. As in “when did he learn to read?” But I’m 52 and still learning to read. In this article I recount my meetings with extraordinary readers and what goes into truly learning to read.

The Academy Weighs in on Life Hacking

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There is no English Academy, like there is for French, to protect our language from Philistines. So I’m saying it here: if I ever say in seriousness that I have found a great new lifehack, please shoot me. There’s nothing left worth saving.

Sarah’s Watch

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A man awakes in a cell with nothing but a watch that won’t even truly tell him the time. And secondarily, an experiment in writing using the Hemmingway App

RBT Threadwatch 3 (Nov – Dec)

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Most of this is old, but I got sidetracked and never posted. Still some good reads here. Google Fear: how much do people fear google? More than they fear the NSA! (on CNet) Links: 21 Link Building Strategies from Backlinko. On good tip: site:wikipedia.org [keyword] + “dead link” Links: 13 More Link Building Ideas from Robbie […]

RBT Threadwatch #2 (Sept-Oct, 2014)

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Apple Maps now letting businesses verify From my friend Marc Harris on the Facebook WIMP group (Web and Interactive Media Professionals)… You can now verify a local business directly on Apple Maps without having to go through a service like Yext or Localeze. You may wish to wait a few days, as their system is […]

RBT SEO Threadwatch #1

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In order to be able the share things I find around the web related to SEO with friends, family and colleagues… I might actually do a second, maybe even a third RBT SEO Threadwatch. Google is rolling out rich snippets in SERPs Soliciting 1-Star Reviews on Yelp Works for this SF Bistro (22 Sept 2014) […]